Surya at a Glance
Surya Fintech is the product division of Surya Software Systems that specializes in providing Financial Control and Risk Management solutions for Banking and Financial Institutions. With an implementation base spanning several countries across continents, Surya’s solutions help corporates minimize risk, improve profitability and effectively monitor financial performance.
What We're Looking For
The way you work
● Unwavering attention to detail and care towards your work. ● An absolute commitment towards doing the best work of your life, while helping others to do the same. We deliver with utmost focus on the job at hand. The team works towards crafting the best products for our users, and customers. ● You should be comfortable working in an agile environment.
What is Needed for the Role ● Should have the ability to interact, liaise and coordinate with agencies, work with multiple stakeholders internally to drive the organization objectives. ● Take initiatives and be responsible for brand strategy and brand building across global markets. ● Own-up all marketing communications to be driven by the organization. ● Innovative and creative, with a logical and methodical approach to problem solving. ● Excellent written and oral communications skills. ● Meticulous attention to detail, with an overall passion for continual improvement. ● Self-starter with a strong sense of ownership. ● 3 - 5 years of experience in a hands-on digital marketing position with an IT company.
What You Will Work On ● Creation of marketing programs and campaigns to generate sales leads and to acquire new customers. ● Plan and execute all digital marketing activities, including Email, SEM, SEO, Social media, and display advertising campaigns. ● Continuously come-up with thoughts and ideas for story boarding; includes Video scripts and shots, Leadership journeys, employee career growth, blogs, customer testimony, and POVsDefine, plan, and execute the digital marketing strategy. ● Establish, implement, and measure the effectiveness of digital advertising initiatives to drive awareness and adoption of our Risk Management Products and Software Development Services. ● Work on market demand generation thoughts, especially for the new markets we want to penetrate from an organization perspective. ● Design, build, and maintain our social media presence. ● Basic content writing on the subject matter will be essential. ● Build PR activity for the external interface of the company. ● Independently driven market led events working closely with field sales team and partners in the market. ● Measure and report performance of all digital marketing campaigns and assess against goals (ROI and KPIs). ● Create and execute an annual content calendar identifying potential marketing opportunities, events & event participations. ● Work closely with the sales teams to identify market requirements and trends to continuously tailor content to the specific needs of our customers. ● Create and execute an annual content calendar identifying potential marketing opportunities, events & event participations. ● Work closely with our Partner's marketing team to plan and execute online events and digital campaigns.
